Create a blog, this is the home base for all your content creation, make sure that it is properly optimized. Sharing your blog posts on your social media pages – the best way to attract a crowd is to share it with a crowd.
Think about your social media profile as a tool to distribute your content and help in building brand awareness as well as getting the needed recognition from search engines to be ranked higher.
There are a lot of platforms you can use and the leading networks are the following:
- YouTube
- Google+
These are the most popular networks in use at the moment, there are some other networks as well but it have not yet proved very successful in the marketing of brands and companies.
Look at social media as a method of distributing your content and brand name to the public, this is one of the most effective SEO boosters that you can use and watch SEO happen naturally. If your content is of good value and quality, people will share and engage in it.